builtright

In recent months and years, merit shop associations and
anti-union organizations have been spreading false information
regarding the value of union labor.

As you are aware, the importance of clearly communicating
the value, skill, experience and safety record of the union
construction industry cannot be underestimated. Too often,
merit shops make false and misleading claims that seek to
diminish the experience and expertise that are the cornerstone
of union labor and union contractors.

That’s why we at CISCO are pleased to introduce Built
Right™. It is a comprehensive campaign aimed
at addressing these and other issues head-on, as well as making
a compelling business case to owners and users as to why union
contractors and labor should be the obvious choice for construction
projects.

CISCO has been agressively marketing “Built Right”
through specific public relations activities including advertisements,
conferences, events and direct mailings. Over time, CISCO expects
“Built Right” to become the symbol of the values
we all share: quality craftmanship, commitment to safety,
and superior value.

If you would like information about Built Right™, please contact Gary Karafiat at 630.472.9411 or by email.

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Frequently Asked Questions — regarding the “Built Right” campaign

Built Right AdvertisementsPDF

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